Susukoshi

Susukoshi, baby clothes, headbands, kimono gowns and sleeping bags in the softest fabrics for your baby.

Susukoshi stands for organic and timeless.

Susukoshi is all about basic and seasonal clothing for babies and toddlers. They consciously design and produce each piece of clothing and focus on the baby's comfort and overall look while doing their best to have a minimal impact on our world.

This Australian brand makes beautiful baby clothes from the softest fabrics and in the hippest colors. In our shop you can find a nice headband, kimono gown, practical sleeping bag and much more for your baby.

Susukoshi was founded in 2016 by Eve and Maggie, two passionate moms who had personally struggled to find simple comfortable baby and kids clothes that could be styled effortlessly and survived every fashion trend and season. Their goal is to provide something that kids would love and moms appreciate.

Susukoshi is deeply inspired by Japanese design and architecture that in its simplicity pays attention to details, functionality and quality. The word 少 し sukoshi itself means "small" in Japanese. This word explains their goal to maintain a more modest production scale, allowing them to carefully select fabrics, colors and all other special features by hand.

The Susukoshi designs and collections are constantly evolving, but the same basic elements remain: sustainable, ethical, affordable, organic, unisex, effortless and suitable for all seasons, hence the muted neutral and earth tones.

Susukoshi not only creates, but hopes to teach the younger generation about the value and importance of being ethical and sustainable. They are convinced that our little ones deserve the best.

In the end, Susukoshi was born not to compete, but to make a difference in the world of the little ones.